Meaning of local SEO
How local SEO works?
Search engine like Google, Yahoo, Bing and the smaller ones, aim to deliver results that accurately matches a search query. They do this by indexing websites and then through a complex algorithm, determines relevancy of the contents and a suitable rank is assigned when a search query is made. Thus, your ranking level will majorly depend on how you meet the demands of Google. If your website has contents that speak to the location of your business and the community you serve, and your optimised keywords are correspondingly location centric, then it stands a higher chance of ranking high when a a search query with an emphasis on location is made.